Google is working on launching a free VOIP service for broadband internet users who just need a home computer and a headset to connect. Skype already offers this service, and it has seen 54 million downloads. Google has more name brand recognition.
The search engine and the phone could be linked. For example, people could phone businesses they find through the Google's search engine to ask about products. Half of all searches in the world are made through Google's search engine.
The company will have to invest in software and capacity so connections are more reliable and sound quality is not poor. Google could purchase some of the unused thousands of miles of fibre-optic cable that exist, and it has the cash to spend.