The Honda Motor Corp has formed an alliance with Disneyland Resort that will see Honda sponsor the resort’s Grad Nite celebrations, as well as its 50th Anniversary Fireworks Show.
The business agreement will run for ten years. Also, an agreement is being discussed between the two that will see Honda’s humanoid robot, ASIMO feature at Disneyland’s Innoventions in Tomorrowland exhibition.
Honda America's CEO Koichi Kondo said: "Our two companies hold a common belief in the importance of dreams. It is particularly exciting to enter this partnership as Disneyland celebrates its 50th Anniversary in 2005."